$80,000 Electric Pickup Beats the Hilux and You Can't Buy It in the US
Like the Toyota Hilux, the Isuzu D-Max is another capable Japanese midsize pickup the US market unfortunately does not get. That's because Isuzu exited the US light-vehicle market in early 2009, focusing exclusively on commercial vehicles and industrial engine operations in the country.
But Isuzu keeps selling passenger vehicles in other parts of the world, and it currently builds only two models, the D-Max and the MU-X midsize SUV, which is actually based on the pickup.
Known for its rugged durability, impressive off-road capabilities, class-leading towing and payload ratings, as well as robust diesel engines, the D-Max has the reputation of a dependable workhorse.
Prices Start at Over $81,000 in the UK
To keep up with the times, the D-Max has received an all-electric variant that should enhance the nameplate's appeal in some markets, including the UK. Unveiled a year ago at the Commercial Vehicle Show in Birmingham, the Isuzu D-Max EV is starting UK deliveries next month, and the prices have just been announced. Spoiler alert: it's expensive.
The new Isuzu D-Max EV starts at £59,995-the equivalent of $81,000-for the eDL40 trim with extended cab, while the same trim with double cab costs £60,995 ($82,300). There's also a range-topping eV-Cross trim priced from £62,495 ($84,350). That's a lot of money for a midsize pickup, but it's competitive with the Toyota Hilux BEV, which hasn't launched in the UK yet but is expected to start at around £60,000.
The Isuzu D-Max EV features a 66.9-kWh battery enabling a 163-mile range (WLTP combined); for comparison, the Hilux BEV offers a claimed range of 149 miles. In the city, the D-Max EV is said to cover almost 224 miles.
The D-Max EV's battery powers a dual-motor AWD powertrain with a combined 200 horsepower and 256 pound-feet of torque; the front electric motor has 62 hp while the rear motor has 138 hp. This setup enables the electric pickup to accelerate from 0 to 62 mph in 10.1 seconds and reach a top speed of over 80 mph.
It Beats the Electric Hilux at Hauling and Towing
The good thing about the D-Max EV is that it doesn't sacrifice the pickup truck stuff for the sake of electrification. It is as capable as its diesel-powered sibling, becoming the first fully electric commercial pickup in the UK to offer a payload of over 1 metric ton (2,204 pounds), which is significantly better than the Hilux BEV's 1,576-lb payload.
The D-Max EV also has a towing capacity of 3.5 metric tons (7,716 pounds), more than double than the Hilux BEV's 3,525-lb rating. Isuzu does not say what driving range the D-Max EV is expected to offer when hauling and towing, but you can be sure it drops significantly from the advertised 163 miles.
Isuzu does say the D-Max EV offers an optional Eco drive mode that extends the range (it does not say by how much), as well as four selectable regenerative charging levels. Speaking of charging, the D-Max EV's battery takes one hour to charge from a DC supply at maximum 50 kW or six hours from an AC supply at maximum 11 kW.
As Rugged and Capable as the Diesel-Powered Isuzu D-Max
The D-Max EV uses the same strengthened ladder chassis of the regular Isuzu D-Max, but adds a new De-Dion semi-independent suspension system replacing the traditional leaf springs to manage the increased weight of the battery pack, improve handling and refinement, as well as reduce cabin noise and vibration under full acceleration by up to 10%.
The off-road capability is also worthy of the D-Max name, with the EV featuring the D-Max Rough Terrain Mode, 210-mm (8.2-in) ground clearance, 600-mm (23.6-in) maximum water fording, and impressive off-road approach and departure angles of 30.5 degrees and 24.2 degrees respectively.
The new Isuzu D-Max EV's standard equipment includes a leather/high-grade cloth interior, dual-zone climate control, heated seats, front and rear parking sensors, bi-LED headlights, a 7-inch driver information display. All models come with an eight-year, 125,000-mile battery warranty.
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This story was originally published April 22, 2026 at 6:15 PM.